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piso de madeira ​The CIO has morphed from back office operator to experience orchestrator across employees as well as external customers, Adobe’s senior VP and CIO, Cynthia Stoddard, believes. So it’s not surprising she sees her remit as one of enablement.

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story of berlin Marketing leaders are increasingly being tasked with revamping their organisation’s external-facing digital properties to up the ante on customer engagement. At St John of God Health Care, this mandate not only resulted in a fresh, user-centric website, it’s also triggered a whole-of-organisation, customer-led digital transformation program.

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Innovation is happening across every organisation, continuously. But it’s the ability to harness and scale those ideas, as well as disrupt traditional power hierarchies and corporate structures, that will make or break how established organisations compete in a digitised, customer-centric world.

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